By the new time a rapper Hits Music stores and broadcasting and television, he probably has already brought heat to the streets with a mixtape.
Mixtapes long been a part of hip-hop culture, but the DJ-produced compilations that once prevailed in the subsoil percolation are much closer to the surface at any moment. Collections are often unlicensed and often exclusive bootleg of early songs, hot street jams, Diss songs, styles and free - for sale on the Internet, small shops and street vendors, or the free download and swap files - are not just fans fiercest. They've become promotional tools for artists and record companies are trying to build buzz.
Hip-hop diehards looking to be the first to the latest sounds or seeking edgier material has ever won the top mixtapes. But 50 Cent (Curtis Jackson) is credited with changing the way in which they appear.
When he was shot nine times in 2001, Columbia Records recording contract to stop a budding artist. But instead of simply shopping a demo and begging the disc is the New Deal, 50 mixtape flooded the streets in their own, sparking a race war between the labels trying to sign him. Eminem - who had made his name through the mixtapes - and Dr. Dre to win the whole fist, the charismatic rapper signed to Shady / Aftermath $ 1 million. 50 of 2003 debut album, Get Rich or Die trying ", has sold 872 000 in the first week.
DJ Clue was one of the leading mixtape maker since 1990 - when mixtapes were often still cassettes and now CDs or MP3 files, including. He has a reputation for exclusivity, and gave the street its first taste of the likes of Jay-Z, The Lox, DMX, Cam'ron, Fabolous and others. 50 helped back on their feet.
"50 Cent, and (director / producer), Sha Money XL are substantially outside the station every day trying to get things on the radio when they had no buzz," says DJ Clue, who recently left New York very influential Hot 97 ( WQHT-FM) competing Power 105.1 (WWPR-FM). "We just do things, and he was putting his own mixtapes that were warm, and the combination of the two was a lethal combination."
Creekmur Chuck "Jigsaw" is Allhiphop.com says: "He showed all his securities and he was doing good music. And 'a model that works well for the industry."
"50 Cent has revolutionized the mixtape game", says DJ Drama, Gangsta Grillz series which introduced the famous artists TI and Young Jeezy performed. "This game has nothing to do with numbers. It has to do with roads, and when the streets talk, the labels pay attention."
Shanti Das, president of Universal Motown executive vice president of marketing and artist development, says the company encourages mixtapes to promote their artists, but it is important to work with the right DJs. He says the label is a frequent DJ exclusive freestyle rap or songs that are not in a public album to come. The seal of approval of some DJ artist gives instant credibility.
"If you have a song or a freestyle on a DJ Clue mixtape, before continuing, because it is difficult to get one," said Das. "This is to work with the DJ has the largest influence on a particular market. Most mixtapes are released regionally, and is particularly important in hip-hop artist to have credibility in their own backyard."
Track, which are filled with strips of hot material from established stars and returned and said he is very demanding in what it is. "You can pay for a dance band," he said.
For many artists, mixtapes are a way of attracting the attention of labels increasingly reluctant to invest in finding new artists.
Chamillionaire, The Sound of Revenge which was released last year, was known as the Mixtape Messiah in Houston has sold over 200,000 copies before Universal signed him. He was one of the largest arrivals in 2005, who were fellow Houston rapper Paul Wall, Slim Thug and Mike Jones, who took similar paths for the masses.
Saigon, as well known by working with DJ Kay Slay and DJ Whoo Kid, DJ says to convince you on their mixtapes and radio are the only way to sign these days.
"If you do not have a buzz of the street where people talk about you, record companies are not interested," says Saigon. "The day of the four-song demo is complete. I DJ Kay Slay after heckling him for weeks to listen to my tapes. The rest is history, but it was not easy. "
Saigon awaited debut, The Greatest Story Never Told, Fort Knox Entertainment and Atlantic Records, is due this summer. Recite in the HBO series Entourage.
Even established artists to see the great value of mixtapes. 50 Cent and his G-Unit entourage to keep churning yourself, as well as other equipment, such as D-Block (Jadakiss, Styles P and Sheek Louch) and Cam'ron Dipset crew.
"You'd be surprised how word of mouth going," Prodigy seconds. "It's a way to let people know you are coming or you're still here. We have so much material, we do not want it to be stale. We just want to flood the streets with her. "
The clip, which passed with 2002 their debut, Lord Willin ', has for years waiting to set a follow-up album, while their contract situation has been rectified. Hell has no Fury is due this summer, but the duo says their We Got It Cheap mixtapes let the fickle hip-hop public know they are still there.
"When you're caught up in label limbo like we were, the mixtapes kept us there and it was also therapeutic for us," The clips are Pusha T said.
His brother, Malice, says that even if they still make money from the tour over the past three years, their mixtape, "helps us to stay involved."
"We did play the Knitting Factory (New York), and the crowd was singing our song mixtape, which overwhelmed me," says Malice. "I could see them sing for the album we put out, because it was a lot of praise and radio play and video. But are underground mixtapes, and see them sing, he was mad."
"In some markets, you get a guy who is all BET and MTV and another guy who is just to kill him on mixtapes, and when they come on stage, you can see the mixtape gets respect the guy."
DukeDaGod Executive dips says the organization put on about 15,000 copies each of 10 mixtapes last year. He says it's how their artists including Cam'ron, Juelz Santana, Jim Jones, Hell Rell and JR Writer, get their music, because they do not generally get more exposure on opportunities radio and video as other common actions. Also just released was the album features Cam'ron DukeDaGod: Dips - The movement goes on Asylum / Rap-A-Lot Records.
"There are many things we put on a mixtape that could put you in the stores," he said.
Alejandro Sanz, whose album I Gotta Make It was released last year, is the rare R & B artist to put out a mixtape. He says that let you break the usual constraints of gender and show another facet of his art. He says he has been featured in many rap songs largely due to their participation in the mixtape circuit.
"IR & B, it is a kind of doomed to be about love and whatnot," says Songz, who recorded his own version of R. Kelly Trapped In The Closet. "On mixtapes I can express myself differently. All I will say can not be played on the radio or putting on a regular R & B album."
The producers of unauthorized mixtapes emphasize that they do not profit financially. DJs are not good. Tops are inevitably at the end of high profile radio shows, label deals and other lucrative opportunities. According to the Recording Industry Association of America statistics, physical and digital album sales in 2005 amounted to 3.9% decrease from 2004. Pirate recordings are one of the factors that decrease will cost the industry an estimated $ 300 million in lost sales each year.
The rapid proliferation of mixtapes can sometimes fall into this category, even though Brad Buckles, RIAA President is the executive vice president of anti-piracy, said there are many gray areas and enforcement is difficult.
He says that while the RIAA can watch websites that sell mixtapes you can not generalize about the legality of this, without really listening to individual CDs. RIAA chief concern is to close the transactions greater than churn millions of bootlegs (all types) per year.
"We try to focus most of our attention on the higher levels of distribution before it gets to retail," said Buckles. "We left mostly to the local police to enforce state laws , "which generally requires that the names and addresses of producers will be visible on the packaging." We have trained police officers in relation to what to look for. "
However, anti-piracy efforts have not gone unnoticed locally, where some small shops and vendors were closed and confiscated their actions.
"They say they are stealing music from people with authorizations of the sample and all," says Saigon. "But no one makes real money out of it. But they are raiding mixtape shops as are patches of drugs. Do you think people are trying to do something positive, it would be nice."
No comments:
Post a Comment